Accountable to a generation of consumers that demands seamless experiences across diverse channels, the eCommerce industry is on the cutting edge of innovation. Here we are, at the start of a new decade. While many of us might not have felt any different waking up on January 1, the beginning of 2020 signals an era of […]
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eCommerce Mistakes To Avoid When Selling Online
There are more than 100 million online shoppers in our country, let alone the world. Shocked? Imagine the numbers when international markets enter the fray. The potential is endless, to say the least. And with demand, supply always follows; perhaps the reason why we’ve been in this eCommerce void for so long. And this doesn’t […]
Read MoreSetting Retail Prices in PrestaShop: Tips to Follow
It goes without saying, but one of the daunting tasks in retail is setting the price and setting it right. Unfortunately, majority of the retailers and merchants consider price setting as irrelevant or an afterthought. Several number of times, entrepreneurs are seen copying their competitors, fixing random prices or even the worst which is; guessing. If you one amongst these, […]
Read MoreeCommerce SEO: Ways to Optimize Product Pages
Are you aware of the fact that 39% of all global eCommerce traffic comes from search? Yes, it actually does. In fact, this is one of the critical reasons why your eCommerce website needs to appear in SERPs or you may completely miss the chance of being discovered by interested customers. To further highlight the importance of eCommerce […]
Read MoreHow to Make Pop-Ups Less Annoying and More Effective
Ever since their emergence, pop-ups have been seen as nothing more than a nuisance. This might be because of the fact that they are used to bombard the visitors each time they visit a website. But is this what they do or do they serve some other purpose as well? Well, the graph below says it all. […]
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