Top 8 Reasons To Choose PrestaShop For Your eCommerce Business

Dealing with e-commerce businesses is quite a challenge. In order to drive conversion rates, you have to offer users with a smooth, fast and easily navigable website. Further, to keep your existing customers, it is essential to constantly update your services and website as per the market trends. Wandering, which platform can be a full packed solution for your business? Definitely, PrestaShop. It offers all the features you want to uplift your e-commerce website. In this blog, we will illustrate various features of PrestaShop that will help you grow your business rapidly.

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Why PrestaShop is Best Platform for Ecommerce Businesses?

PrestShop is highly recommended and widely used by ecommerce businesses due to its usability This is because first it has a simple interface and the installation process doesn’t require too much technical knowledge.

Exclusive Options
PrestaShop offers a huge collection of extensions including advanced modules, premium responsive templates, beautiful themes, top-end admin functionality, search engine optimization, secure transactions, ordering, filters, etc.

Easy to Add New Features
In PrestaShop, the addition of new features is done through modules, add-ons or extensions. Using such modules or extensions, you can customize the appearance and functionality of your store as per your business requirements. Majority of modules or extensions are available free of cost at the PrestaShop Add-ons Store which is a cherry on top.

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Analysis And Statistics To Improve Business Strategy
Analysis and Statistics play an important role in determining the financial situation of any business. Prestashop helps in tracking the visitors on the website and their point of conversion. This will help you understand your customers’ requirements and strategize ways to enhance user engagement. PrestaShop also has a dashboard that includes more than 20 status report formats that can help you figure out a business growth strategy.

SEO and Mobile Friendly
SEO is the most important part that determines the growth of e-commerce businesses. Therefore, PrestaShop provides you with easy to develop SEO-friendly URLs. With basic knowledge of Search Engine Optimization, you can easily change Title tags, Meta Title, Meta Description, and other SEO-related attributes.

Moreover, PrestaShop is incredibly mobile-friendly which helps in increasing traffic at your website. The default template of PrestaShop comes with a built-in mobile optimized shopping cart so that customers can access and buy products anywhere, anytime.

Multiple Gateway Options
PrestaShop enables you to set up multiple gateway options at your ecommerce store. Any obstacle during a transaction is disturbing for customers and can bring down your conversion rates. Therefore, providing them more payment options can always result in more conversions and happy customers.

Superb Backend Management
The feature set for back-end management in PrestaShop is pretty impressive and it is even integrated with all the major carriers such as UPS, FedEx and USPS. Also, the backend dashboard of PrestaShop consists of maximum store management statistics and tools with minimal text. The dashboard includes tools with which you can easily manage and set up your catalog and subsequently your store.

Constant improvisation
PrestaShop keeps itself updated with the constant changes in E-Commerce trends to let you make the most out of your business. It keeps on introducing add ons, themes, modules and dashboards as per the business requirement.

Finding the right developer who understands every bit of your business sounds But your search ends here, Our team of certified PrestaShop experts are all you need to evade your online store development thirst. Prior project deployment, we ensure rigorous testing to eliminate any kind of bugs and errors.

We provide a wide range of PrestaShop development services including theme development, eCommerce store design, shipping module development, payment module development, website customization, migration and more.

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